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Under the sign of LNG it is a company that has is aimed
at the community of gaming and online betting. In the month
of September 2004 Leisure and Gaming name was introduced on
London’s AIM (Alternative Investment Market). The company is
focused on building a global interactive betting and gaming
company incorporating multiple brands, geographies and
brands.
Leisure and Gaming has been reformed to give more stress
on the new gambling trends in Europe. Their main targets are
Central and Eastern Europe and Italy. This week Leisure and
Gaming announced their year end financial outcome. After
withdrawal from the main market of United States and
suffering heavy losses now they are well-positioned for a
rapid growth.
BetShop Italia, a land based online gaming of Italy
facing Betshop.com. And Leisure and Gaming witnessed an
impressive growth from 2005-2006 in the company’s main
operating subordinate Betshop:
- Recorded an increase in the turnover rate of 247%.
- As compared to the year of 2005 an increase of 200% in
the active customers.
- The business is touching new heights and accelerating
in different fields.
As it has started making new efforts in Italy and Europe,
different investors have high expectations from Leisure and
Gaming in the coming times. However the company had to pay
an amount for the loss of $105 million in the United States
market. After declaring the results of 2006 the share prices
saw a rise of 20%, and the business done by the company in
the first quarter of 2007 is also very good. With the help
of reorganization and new sales restructure the organization
is able to maintain a stable cost by 75%.
Leisure and Gaming continues its advancement using
Playtech software which is by far the best software used by
the majority of the online gaming community.
This software
powers Betshop websites, Atheletic Bet, Acropolis Online
Casino, and Goals Live. The Chief Executive Officer of
Leisure and Gaming Mr. Birch stated that the company has lot
more projects lined up ahead of them. He then goes to add
that hopefully with the increase in competition and supply
the demand will witness an increase.
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